Renee Gellaty

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Renee is founder and chief strategy advisor at b2b 360, a consultancy focused on helping clients understand and connect to customer needs. Renee has deep expertise in customer lifecycle management, revenue operations, and go-to-market strategies. She has helped leading companies like Cisco, Adobe, NetApp, and Oracle align global strategies into actionable frameworks to acquire, retain and grow customers.

Renee’s work highlights the significance of individual experiences in the context of customer support, marketing, and sales, emphasizing the priority to communicate and engage with customers based on their needs and expectations. Fostering a space to encourage openness to mentor, empower, and applaud one another is of critical importance. Renee has a passion for data, technology and helping organizations leverage insights to create the experiences that form lasting partnerships and impact.